NEW: @CaesarsPalace

launches its iPhone application & “Texpress,” designed to fast-track hotel check-in...

A favorite feature is the personalized Caesars Palace electronic postcard customized to display the guest’s photo on the resort’s giant marquee sign.
Also to feature user opt-in GPS capabilities, which can customize offers to venues conveniently located near the user.
The Caesars Palace Las Vegas app is available now for FREE download in the iTunes App Store

Texpress users by-pass the front desk check-in line and proceed directly to the Bell Desk, where their room keys are ready and waiting

Facebook page has a video of Texpress

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